Work
What I'm building, and what didn't make it.
Building
Apps · Kettlebird Studios
Apps I make, published under Kettlebird Studios.
- EllovaAn iOS app that turns your camera roll into recaps you'd actually post. It picks the best shots from a month, a trip or a night out, puts them in order, and gets them ready for Instagram or TikTok. · launching November
Graveyard
Projects that didn't make it, and why.
- Forex trading app2021–2023An auto-trading app for forex. Had the idea for three years, starting freshman year, and never got it working.Cause of death: Too complex for what I knew at the time, and once AI came about it didn't feel like the challenge worth chasing. No passion left for it.
- Growth for ads2026, two monthsA platform to automate ad creation and optimisation, built with a group of friends.Cause of death: Feedback from our YC and a16z interviews was that it wasn't the right direction. We listened.
- JustFAANG2025–2026, about six monthsA web-based job copilot for software engineers. Started because I was already helping people land jobs and prep for interviews.Cause of death: The AI was too expensive to run. That problem is why Verlon exists.

